Silicon Coach

About Siliconcoach

Siliconcoach is making a significant impact in the world of sport, education, clinical practice and sports retail. Our customers are amongst the most successful organisations in the world and include Nike, numerous national academies and institutes of sport, ICC cricket nations, and many of the world’s leading Rugby Unions.

Siliconcoach software is designed to improve understanding of human movement – to analyse technique, enhance performance, and reduce the risk of injury. It’s also designed to be simple-to-use.

Siliconcoach is also used by sports retailers and manufacturers such as Mizuno, Asics, and New Balance. Additionally, Siliconcoach developed the software for bicycle manufacturer Specialised’s renowned Body Geometry bike fitting system. Our technology has been adopted within classrooms, giving teachers the ability to visually convey the principles of movement, biomechanics and functional anatomy. Siliconcoach has proven to be a dynamic learning tool that ultimately leads to a greater understanding for teacher and student; coach and athlete; clinician and patient.

Founded in 1997 by New Zealand biomechanist Joe Morrison, Siliconcoach has grown into one of the world’s most successful video analysis companies. A company based on our passion for sport and a firm belief that video analysis can assist in improving and assessing physical performance, rehabilitation, professional development and learning.

Siliconcoach is a committed team of programmers, biomechanists, physical educators and marketing executives who all share a desire to provide simple-to-use products that make a difference.

Dynamic Shoe Fitting System

Utilising Siliconcoach’s wealth of knowledge in sports science working with the world’s leading shoes manufactures and retailers, Siliconcoach has developed Dialed in Motion gait analysis software.

Key benefits

  • Capture your client running at 50 frames per second
  • Pause the video at precise points of interest,
  • Split-screen allows you to compare different shoes side-by-side
  • Data management allows you store customer’s details including: all analyses completed, shoe purchased, running history and contact information.
  • Visually engages customers and adds credibility to the fitting process

Come in and visit Smiths Sport Shoes today to get the right fit for your next shoe


Barefoot Gait Analysis


Analysing barefoot running gait on foot contact, mid foot & toe off stance


Split screen allows direct comparisons of barefoot vs. shoe or shoe vs. shoe